Saturday, March 28, 2009

What's that?

I'm really interested in what interests others. So every so often I'll look at things like Google Trends and Twist that tracks what's going on in Twitter. Looking at the top 20 list on Google Trends for Friday, 3/27, a couple of the searched terms made sense immediately, at least to me.

- At #13 was 'tom izzo', the coach of college basketball team Michigan State that beat the Kansas Jayhawks and eliminated them from the NCAA tournament on Friday. Besides, anyone that has two Zs in his name must be interesting.

- At #12 was 'william rast', Justin Timberlake's clothing line that he promoted on the Oprah show on Friday. The peak search time for the term was 1pm PDT on Google, likely when the show is shown around the country, and peaked around 2pm on Twitter. Being on Oprah jumps the awareness of anything probably by a ton. But that's a whole other issue on its own.

Some of the terms that caught my eye:

- At #9, the 'breville citrus press' which reached its peak at 8am Pacific. New York, NY did the bulk of the searching which probably means that at 5am Eastern a fair number of New Yorkers were watching some sort of infomercial and thinking, I want some orange juice.

- At #16 was 'kron 4' the SF Bay Area local news channel that streamed video of the memorial service of the Oakland Police officers involved in the tragic shooting.

- At #1 was 'Josh Blue' the The Last Comic Standing winner that also had a comedy special air on Friday night on Comedy Central. I'm guessing he must have been funny, I wouldn't want to search for someone that bombed.

- At #14 was 'job listing.' A reminder of the economic reality around the country.

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